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GM HOSTS DISCOVER YOUR DRIVE DIVERSITY JOURNALISM PROGRAM AT NAIAS

1/25/2017, 3:40 p.m. | Updated on 1/25/2017, 3:40 p.m.
Students from diverse backgrounds participated in the program that promoted diversity in automotive journalism and news coverage.
GM recently hosted the Discover Your Drive Diversity Journalism Program at NAIAS.

GM HOSTS DISCOVER YOUR DRIVE DIVERSITY JOURNALISM PROGRAM AT NAIAS

DETROIT — General Motors (GM) launched its second annual Discover Your

Drive diversity journalism program recently, hosting 13 college students and nine

professional journalists as mentors from across the country at Detroit’s North

American International Auto Show (NAIAS). Students from diverse backgrounds

participated in the program that promoted diversity in automotive journalism

and news coverage.

Discover Your Drive concluded with an awards presentation recognizing

students for their work at NAIAS as well as their social media presence during

a scavenger hunt throughout Detroit. Students used the new, award-winning

all-electric Bolt EV, named 2017’s NAIAS Car of Year and OnStar technology

to find their way around the city. Find posts on Twitter @GM_Diversity

DiscoverYourDrive.